Data Analytics & AI

Data Analytics & AI Applications
Not More Reports — Faster Decisions

Most Hong Kong companies don't lack data — it's just scattered across Google Ads, Facebook, shop admin panels and Excel with nobody consolidating it. We take you from "collecting data" to "deciding with data".

The Problem

Five Data Problems Hong Kong Companies Share

We run into these almost weekly. If your company ticks three or more, you're running the business on gut feel.

GA4 Installed, Never Read

Rushed off Universal Analytics in 2023, but events undefined and conversions untagged — the numbers never reconcile with the ad platforms.

Data Spread Across Five Platforms

Google Ads, Meta, shop admin, CRM and Excel each carry their own numbers — meetings spend half their time reconciling.

No Idea Which Channel Earns

Judging everything by last-click attribution while WhatsApp enquiries and phone orders go uncounted — so the channels that actually work get cut.

Reports Built by Hand Monthly

Staff spend half a day a week copy-pasting Excel reports, then verify manually — and errors slip through unnoticed.

Compliance Exposure

Collecting customer data with no privacy policy and no cookie consent — a direct route to trouble under the PDPO.

AI as a Toy

Tried ChatGPT for copywriting once, but with no system, no standards and no workflow integration — used once and forgotten.

What We Do

Data Service Scope

From tracking setup to dashboards to AI deployment — every step aims at helping you make better business decisions.

GA4 Setup & Migration

Account structure planning, events and conversions, e-commerce tracking, cross-domain tracking, UA data backup and historical comparison.

HK$6,800 one-off

Looker Studio Dashboards

GA4, Google Ads, Search Console and shop data consolidated — every core metric on one screen, refreshed automatically daily.

HK$8,800 one-off

Conversion Tracking & Attribution

Forms, WhatsApp clicks, calls and shop orders all tagged as conversions, with GA4 attribution models showing each channel's contribution.

HK$4,800 one-off

CRM & Membership Integration

Connecting website forms, CRM, email platforms and shop membership data into a Single Customer View.

HK$18,000 from

Report Automation

Google Apps Script / Python pulls data from each platform, cleans and merges it, and emails the report to you every morning automatically.

HK$12,000 from

AI Applications in Production

AI customer service and FAQ auto-replies, bulk product description generation, sales anomaly detection, document summarisation and translation workflows.

HK$9,800 from

Implementation advice: the biggest mistake in data and AI projects is trying to do everything at once. We audit your existing systems and data quality first, then pick the one or two scenarios with the highest ROI (report automation or service automation, say), prove the value, then scale — never a huge upfront spend.
Data Processing

Spreadsheet Processing &
Document Digitisation

Plenty of Hong Kong companies still have their core data trapped in Excel, scanned PDFs and paper receipts. We clean, consolidate and digitise it into usable structured data.

  • Excel / Google Sheets clean-up — de-duplication, format standardisation, formulas and pivot tables, charts and dashboards.
  • PDF and scan conversion (OCR) — text recognition into editable Word / Excel, with manual proofreading of errors.
  • Bulk document formatting — contents, page numbers, unified styles, for annual reports, tenders and contract compilations.
  • Bulk data entry and verification — product data, customer lists and price lists updated in bulk with cross-checking.
  • Presentations and reports — raw data turned into PowerPoint reports management can actually read.

Hourly Rates, Flexible and Fair

Spreadsheet work is charged by actual hours at HK$480/hour, minimum 2 hours. We assess the files and quote real hours first — never a surprise afterwards.

Data Confidentiality

An NDA can be signed before work begins; sensitive files travel over encrypted channels, and temporary copies are destroyed on request afterwards. PDPO compliant.

On-Time Delivery

We deliver when promised and report progress proactively. If something needs your confirmation, we tell you immediately — never on the deadline.

Pricing

Data & AI Pricing

One-off projects or monthly plans. Monthly plans carry no lock-in and can be terminated anytime.

Data Foundation Setup

One-off · for sites without proper tracking

HK$9,800
  • GA4 account setup and event planning
  • Conversion tracking (forms / WhatsApp / calls)
  • Google Tag Manager deployment
  • Search Console and indexing checks
  • Basic Looker Studio dashboard
  • 1-hour walkthrough and training
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Analytics Monthly Plan

Monthly · continuous optimisation and reporting

HK$3,800 / month
  • Monthly data report and walkthrough (1-hour meeting)
  • Dashboard maintenance and metric adjustments
  • Continuous conversion tracking optimisation
  • 4 hours of analysis and support monthly
  • Instant alerts on unusual fluctuations
  • No lock-in — terminate anytime
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Enterprise Data Plan

Custom · for multi-system, multi-brand setups

HK$12,800 / month from
  • Cross-system integration (CRM / ERP / e-commerce)
  • Data warehouse design and ETL pipelines
  • Custom business metrics and forecasting models
  • Management monthly reports and quarterly strategy meetings
  • AI application development and maintenance
  • Dedicated data consultant
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Compliance

Do It Well — And Do It Legally

Collecting and using customer data in Hong Kong is governed by the Personal Data (Privacy) Ordinance (Cap. 486). We build compliance into every tracking setup, so you never receive an unwelcome letter from the Privacy Commissioner.

  • Cookie consent banner (Consent Mode v2) and opt-out mechanism
  • IP anonymisation and data retention settings (GA4 max 14 months)
  • Privacy policy and Personal Information Collection Statement (PICS) templates
  • Encrypted form data transmission and retention policies
  • Data Processing Agreements (DPA) and a list of third-party processors

Free Data Audit

Send us your URL — we'll check your GA4 setup, conversion tracking and speed performance free of charge and give you an improvement list. Even if you never hire us, the list is yours to hand to any provider.

FAQ

Data Analytics FAQs

Depends on the current quality. We've seen plenty of "installed but useless" GA4: events undefined, conversions untagged, e-commerce tracking off — numbers that never match the ad platforms. We start with a free audit and tell you exactly what needs changing; if only small fixes are needed, we'll say so rather than push the full package.
Yes. We design dashboards around "understood at a glance by management" — only 6–10 core metrics, with period comparisons and trend lines, readable without any GA4 knowledge. Delivery includes a 1-hour walkthrough, a short how-to video and a metrics definition document, so nobody misreads the numbers.
Depends on the number of systems and whether they have APIs. With APIs on your CRM, ERP or shop platform, it typically takes 4–8 weeks; CSV export/import is cheaper but needs manual coordination. We inventory your systems first, quote, and recommend phasing — start with the one or two most valuable data sources.
Three practical categories: service automation (FAQ auto-replies, enquiry triage); content production (product descriptions, social posts, multilingual translation drafts); and data insight (sales anomaly detection, churn early warnings, inventory forecasting). We don't recommend AI for its own sake — we assess which step gives the highest ROI before starting.
No. We work only inside environments you designate (your own servers or cloud accounts), with access permissions controlled and revocable by you; contracts include confidentiality clauses and all data copies are returned or destroyed on completion. No data breach has ever occurred in our past projects.
Free Data Audit

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Get a Free Data Health Check

We review GA4 setup, conversion tracking, site speed and technical SEO, and deliver an improvement list within 48 hours — completely free.

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